[{"data":1,"prerenderedAt":172},["ShallowReactive",2],{"insight-new-engen-wins-digiday-most-innovative-agency-award-2025":3},{"page":4,"related":102,"index":170},{"id":5,"published":6,"lastPublished":7,"title":8,"slug":9,"thumbnail":10,"date":11,"author":11,"categories":27,"contributors":32,"content":33,"thumbnailStyle":91,"schemaTypes":99,"schemaCustom":21,"faqs":11,"seo":100},"V52oJpcYR-meiy6SfIAOcw","2025-09-09T22:56:10+01:00","2025-09-30T21:30:59+01:00","New Engen Wins Digiday’s Most Innovative Agency 2025","new-engen-wins-digiday-most-innovative-agency-award-2025",{"alt":11,"title":11,"focalPoint":12,"width":14,"height":15,"thumbnail":16,"small":17,"medium":18,"responsiveImage":19},null,{"x":13,"y":13},0.5,1200,676,"https://www.datocms-assets.com/151374/1757455835-digiday-awards-2025.png?auto=format&fit=max&h=600&q=85&w=600","https://www.datocms-assets.com/151374/1757455835-digiday-awards-2025.png?auto=format&fit=max&h=1000&q=85&w=1000","https://www.datocms-assets.com/151374/1757455835-digiday-awards-2025.png?auto=format&fit=max&h=1500&q=85&w=1500",{"srcSet":20,"webpSrcSet":21,"sizes":22,"src":23,"width":14,"height":15,"aspectRatio":24,"alt":11,"title":11,"base64":25,"bgColor":26},"https://www.datocms-assets.com/151374/1757455835-digiday-awards-2025.png?auto=format&dpr=0.25&fit=max&h=2440&q=85&w=2440 300w,https://www.datocms-assets.com/151374/1757455835-digiday-awards-2025.png?auto=format&dpr=0.5&fit=max&h=2440&q=85&w=2440 600w,https://www.datocms-assets.com/151374/1757455835-digiday-awards-2025.png?auto=format&dpr=0.75&fit=max&h=2440&q=85&w=2440 900w,https://www.datocms-assets.com/151374/1757455835-digiday-awards-2025.png?auto=format&fit=max&h=2440&q=85&w=2440 1200w","","(max-width: 1200px) 100vw, 1200px","https://www.datocms-assets.com/151374/1757455835-digiday-awards-2025.png?auto=format&fit=max&h=2440&q=85&w=2440",1.7751479289940828,"data:image/jpeg;base64,/9j/4AAQSkZJRgABAQAAAQABAAD/2wCEAAoHBwgHBgoICAgXDhAQDhgNDg0NGRUNDw4PFyQZGCIVFhUaHysjGh0oHSEWJDUlKC0vMjIyGSI4PTcwPCsxMi8BCgsLDg0OHAoQHDscFhw7Ly8vLy87Ly8vLy8vLy8vLy8vLy8vLy8vLy8vLy8vLy8vLy8vLy8vLy8vLy8vLy8vL//AABEIAA4AGAMBIgACEQEDEQH/xAAYAAACAwAAAAAAAAAAAAAAAAAEBQECB//EABwQAAIDAQADAAAAAAAAAAAAAAEDAAIEEQUTFf/EABYBAQEBAAAAAAAAAAAAAAAAAAMEAv/EABoRAAEFAQAAAAAAAAAAAAAAAAACAxEhMQH/2gAMAwEAAhEDEQA/AMyTjDXRl8Wtqd7E6td6M6IdXyzgORFccnRKA9GH0uIEiUdsuxxJkSlPHI0zR//Z","#fbc106",[28],{"id":29,"slug":30,"title":31},"X8w_7NaSR0O20sn8lR9DAA","awards","Awards",[],{"value":34,"blocks":86},{"schema":35,"document":36},"dast",{"type":37,"children":38},"root",[39,45,49,53,56,60,63],{"type":40,"children":41},"paragraph",[42],{"type":43,"value":44},"span","SEATTLE, WA – We’re honored to share that New Engen has been named Digiday's Most Innovative Agency of 2025. This recognition reflects the forward-thinking strategies and groundbreaking solutions we’ve brought to life for our clients—through immersive storytelling, AI-powered tools, and a relentless focus on measurable impact. ",{"type":40,"children":46},[47],{"type":43,"value":48},"This year’s Digiday Awards celebrated the brands, agencies, and publishers reshaping consumer engagement through data-driven personalization, cross-platform creativity, and cultural fluency. To be named the standout agency in innovation among such industry-shaping work is a proud milestone for our entire team.",{"type":40,"children":50},[51],{"type":43,"value":52},"At New Engen, innovation is embedded in everything we do. It’s how we build better creative, deploy smarter media, and help our clients outperform expectations. Whether it’s reimagining short-form video through Donut Studios, our UGC and creator content solution, or advancing campaign intelligence through LIFT, our proprietary analytics and AI platform, we constantly push the boundaries to help brands lead in their categories.",{"item":54,"type":55},"BJIqvji-QYS7EiZAW2ZJkw","block",{"type":40,"children":57},[58],{"type":43,"value":59},"Whether launching full-funnel strategies for household names like Loews Hotels and Cotopaxi, or building next-gen influencer and affiliate programs, we’re guided by a single focus: driving impact across every phase of the customer journey.",{"type":40,"children":61},[62],{"type":43,"value":21},{"type":40,"children":64},[65,75,77,84],{"url":66,"meta":67,"type":71,"children":72},"https://digiday.com/announcement/olipop-digitas-and-front-office-sports-are-among-the-2025-digiday-awards-winners/",[68],{"id":69,"value":70},"target","_blank","link",[73],{"type":43,"value":74},"Learn more about the 2025 Digiday Awards",{"type":43,"value":76}," and read the full ",{"url":78,"meta":79,"type":71,"children":81},"https://www.globenewswire.com/news-release/2025/09/30/3158649/0/en/New-Engen-Wins-Digiday-s-Most-Innovative-Agency-Award-Showcasing-Creative-and-AI-Breakthroughs.html",[80],{"id":69,"value":70},[82],{"type":43,"value":83},"press release on Globe Newswire",{"type":43,"value":85},". ",[87],{"id":54,"type":88,"quote":89,"cite":90},"quote_block","Being named Most Innovative Agency reflects the incredible talent and relentless drive of our team. We’ve built an agency model that unites creativity, media, and analytics – and this recognition validates not only the innovation we’ve invested in, but the measurable impact it delivers for our clients.","Justin Hayashi, New Engen CEO",{"id":92,"type":93,"logo":94,"bg":96,"badge":98},"RPmTH5XlRcCDu3IpMw0rkg","thumbnail_award_block",{"url":95},"https://www.datocms-assets.com/151374/1741891388-digiday-logo-edited.png",{"hex":97},"#CCE0D9","Winner",[],{"title":8,"description":101,"image":11},"New Engen named Most Innovative Agency by Digiday, honoring breakthrough work in digital strategy, creative, and performance marketing.",[103,118,151],{"slug":104,"title":105,"date":106,"categories":107,"thumbnail":11,"thumbnailStyle":112},"game-day-food-trends-2024-how-brands-can-score-big-on-social-media","Game Day Food Trends 2024: How Brands Can Score Big on Social Media","2024-08-19",[108],{"id":109,"slug":110,"title":111},"B0y1WBnOS32UYm7_kNLcPQ","trends","Trends",{"id":113,"type":114,"title":115,"date":11,"logo":11,"bg":116,"color":11},"fhAKxtmPQ_2MM5TEmreuKA","thumbnail_event_block","Game Day Food Trends 2024",{"hex":117},"#618C70",{"slug":119,"title":120,"date":11,"categories":121,"thumbnail":126,"thumbnailStyle":140},"caroline-levere-advertising-week-april-2026","Advertising Week: Caroline Levere on the Future of Creator Content",[122],{"id":123,"slug":124,"title":125},"agDKqj5wSo2wTaPYBuhzSQ","in-the-news","In The News",{"alt":11,"title":11,"focalPoint":127,"width":128,"height":129,"thumbnail":130,"small":131,"medium":132,"responsiveImage":133},{"x":13,"y":13},1170,600,"https://www.datocms-assets.com/151374/1777492615-advertising-week-thumbnail-april-2026.jpg?auto=format&fit=max&h=600&q=85&w=600","https://www.datocms-assets.com/151374/1777492615-advertising-week-thumbnail-april-2026.jpg?auto=format&fit=max&h=1000&q=85&w=1000","https://www.datocms-assets.com/151374/1777492615-advertising-week-thumbnail-april-2026.jpg?auto=format&fit=max&h=1500&q=85&w=1500",{"srcSet":134,"webpSrcSet":21,"sizes":135,"src":136,"width":128,"height":129,"aspectRatio":137,"alt":11,"title":11,"base64":138,"bgColor":139},"https://www.datocms-assets.com/151374/1777492615-advertising-week-thumbnail-april-2026.jpg?auto=format&dpr=0.25&fit=max&h=2440&q=85&w=2440 292w,https://www.datocms-assets.com/151374/1777492615-advertising-week-thumbnail-april-2026.jpg?auto=format&dpr=0.5&fit=max&h=2440&q=85&w=2440 585w,https://www.datocms-assets.com/151374/1777492615-advertising-week-thumbnail-april-2026.jpg?auto=format&dpr=0.75&fit=max&h=2440&q=85&w=2440 877w,https://www.datocms-assets.com/151374/1777492615-advertising-week-thumbnail-april-2026.jpg?auto=format&fit=max&h=2440&q=85&w=2440 1170w","(max-width: 1170px) 100vw, 1170px","https://www.datocms-assets.com/151374/1777492615-advertising-week-thumbnail-april-2026.jpg?auto=format&fit=max&h=2440&q=85&w=2440",1.95,"data:image/jpeg;base64,/9j/4AAQSkZJRgABAQAAAQABAAD/2wCEAAoHBwgHBgoICAgXCgoLDiAQDQ0NGRUWDREYFxoZHSIVFhUaHysjGh0oHRUiJDUlKC0vMjIyGSI4PTcwPCsxMi8BCgsLDg0OHBAQHDscFh07Ly8vLy8vLy8vLy8vLy8vLy8vLy8vLy8vLy8vLy8vLy8vLy8vLy8vLy8vLy8vLy8vL//AABEIAA0AGAMBIgACEQEDEQH/xAAZAAACAwEAAAAAAAAAAAAAAAAEBgEDBQD/xAAeEAABBAEFAAAAAAAAAAAAAAABAAIDEQQFISIxUf/EABYBAQEBAAAAAAAAAAAAAAAAAAIDAP/EABsRAAEFAQEAAAAAAAAAAAAAAAABAgQRMSED/9oADAMBAAIRAxEAPwB01N7YxVoLGlHqo1iZ5k7WeJ3tIorJQ/KI5U0aGjjYK5AQZDzjjdSnwm6C69P/2Q==","#d5ac36",{"id":141,"type":142,"image":143,"photo":145,"logo":147,"bg":149},"agDXZkDsQIKYagUMaW7Lmg","thumbnail_media_mention_block",{"thumbnail":144},"https://www.datocms-assets.com/151374/1777492615-advertising-week-thumbnail-april-2026.jpg?auto=format&fit=max&h=600&q=85&w=700",{"url":146},"https://www.datocms-assets.com/151374/1777492430-caroline-levere-transparent.png",{"url":148},"https://www.datocms-assets.com/151374/1741892274-advertising-week-logo-edited.png",{"hex":150},"#FAF2E8",{"slug":152,"title":153,"date":154,"categories":155,"thumbnail":11,"thumbnailStyle":161},"martech-edge-lacie-thompson-on-googles-tracking-protection","MarTech Edge: Lacie Thompson on Google’s Tracking Protection","2024-01-31",[156,157],{"id":123,"slug":124,"title":125},{"id":158,"slug":159,"title":160},"dejocGuSQ1is-VTx8SAXBQ","platform","Platform",{"id":162,"type":142,"image":163,"photo":165,"logo":167,"bg":169},"FeYV3i_1QqKek_q0A568QQ",{"thumbnail":164},"https://www.datocms-assets.com/151374/1742340862-martechedge_thumbnail_january_2025_cookies.png?auto=format&fit=max&h=600&q=85&w=700",{"url":166},"https://www.datocms-assets.com/151374/1741204735-lacie-thompson.png",{"url":168},"https://www.datocms-assets.com/151374/1741892256-martechedge-logo-edited.png",{"hex":150},{"relatedText":171},"\u003Cdiv>\n\u003Cdiv>\u003Cspan> Want to learn more? \u003Ca href=\"https://reachnewengen.com/contact\">Get in touch\u003C/a> \u003C/span>\u003Ca href=\"mailto:info@newengen.com\" target=\"_blank\" rel=\"noopener\">\u003Cspan>\u003C/span>\u003C/a>\u003Cspan> or connect with us on \u003C/span>\u003Ca href=\"https://www.linkedin.com/company/newengen\" target=\"_blank\" rel=\"noopener\">\u003Cspan>LinkedIn\u003C/span>\u003C/a>\u003Cspan>.\u003C/span>\u003C/div>\n\u003C/div>",1780339430262]