[{"data":1,"prerenderedAt":578},["ShallowReactive",2],{"insight-camp-new-engen-2026":3},{"page":4,"related":503,"index":576},{"id":5,"published":6,"lastPublished":7,"title":8,"slug":9,"thumbnail":10,"date":11,"author":11,"categories":27,"contributors":32,"content":33,"thumbnailStyle":11,"schemaTypes":485,"schemaCustom":21,"faqs":486,"seo":500},"F2qS8AmKTa6kn4YlC7JCdg","2026-03-17T16:20:10+00:00","2026-04-28T21:52:19+01:00","Welcome to Camp New Engen: A New Kind of Marketing Summit","camp-new-engen-2026",{"alt":11,"title":11,"focalPoint":12,"width":14,"height":15,"thumbnail":16,"small":17,"medium":18,"responsiveImage":19},null,{"x":13,"y":13},0.5,1680,858,"https://www.datocms-assets.com/151374/1773759918-blog-1.png?auto=format&fit=max&h=600&q=85&w=600","https://www.datocms-assets.com/151374/1773759918-blog-1.png?auto=format&fit=max&h=1000&q=85&w=1000","https://www.datocms-assets.com/151374/1773759918-blog-1.png?auto=format&fit=max&h=1500&q=85&w=1500",{"srcSet":20,"webpSrcSet":21,"sizes":22,"src":23,"width":14,"height":15,"aspectRatio":24,"alt":11,"title":11,"base64":25,"bgColor":26},"https://www.datocms-assets.com/151374/1773759918-blog-1.png?auto=format&dpr=0.25&fit=max&h=2440&q=85&w=2440 420w,https://www.datocms-assets.com/151374/1773759918-blog-1.png?auto=format&dpr=0.5&fit=max&h=2440&q=85&w=2440 840w,https://www.datocms-assets.com/151374/1773759918-blog-1.png?auto=format&dpr=0.75&fit=max&h=2440&q=85&w=2440 1260w,https://www.datocms-assets.com/151374/1773759918-blog-1.png?auto=format&fit=max&h=2440&q=85&w=2440 1680w","","(max-width: 1680px) 100vw, 1680px","https://www.datocms-assets.com/151374/1773759918-blog-1.png?auto=format&fit=max&h=2440&q=85&w=2440",1.9580419580419581,"data:image/jpeg;base64,/9j/4AAQSkZJRgABAQAAAQABAAD/2wCEAAoHBwgHBgoICAgLChQXDhgTFQ0VDhEVFhEVFxYZGCIfFiEmHysjGh0oHRUWJDUlKC0vMjIyGSI4PTcwPCsxMi8BCgsLDg0OHA0QHDscFhwvLy8vLy8vLy8vLy8vLy8vLy8vLy8vLy8vLy8vLy8vLy8vLy8vLy8vLy8vLy8vLy8vL//AABEIAA0AGAMBIgACEQEDEQH/xAAZAAACAwEAAAAAAAAAAAAAAAAEBQECBgD/xAAdEAACAgIDAQAAAAAAAAAAAAABBQACBBEDFCIG/8QAFQEBAQAAAAAAAAAAAAAAAAAAAgH/xAAXEQADAQAAAAAAAAAAAAAAAAAAAQIR/9oADAMBAAIRAxEAPwBOrTjpEbjBZ85W9rHYmcVNsnpn1DVz3MpykC0LVBlyWeKbYvIdGTAnbbJ5T6M6LKI3J//Z","#e2b356",[28],{"id":29,"slug":30,"title":31},"SBVnlBKZQEKb1W3KJvwGww","press-release","Press Release",[],{"value":34,"blocks":450},{"schema":35,"document":36},"dast",{"type":37,"children":38},"root",[39,46,51,55,59,62,66,70,72,76,80,115,170,174,178,227,231,235,239,243,277,279,281,285,290,294,298,303,317,322,331,351,355,360,364,411,415,420,434,439,448],{"type":40,"level":41,"children":42},"heading",2,[43],{"type":44,"value":45},"span","We’re Hosting the First-Ever Camp New Engen",{"type":47,"children":48},"paragraph",[49],{"type":44,"value":50},"And we’re doing things a little differently! Marketing is in the middle of a structural shift: AI is changing how work gets done, creative and performance are converging, and measurement is evolving faster than the playbooks designed to interpret it.",{"type":47,"children":52},[53],{"type":44,"value":54},"For many brand leaders, the last few years have felt like a constant sprint to keep up. So we wanted to create a space where they could take a breath and recalibrate. Camp New Engen is a gathering of CMOs, VPs of marketing, and other brand leaders taking a step back from the daily noise, comparing notes with peers, and talking honestly about where the industry is headed next.",{"type":47,"children":56},[57],{"type":44,"value":58},"On May 12, we’ll bring a curated group of brand leaders together in the Malibu canyons for conversations about the future of marketing, creativity, and growth.",{"item":60,"type":61},"Nx2NZqaCQVidaERT3eAa8w","block",{"type":40,"level":41,"children":63},[64],{"type":44,"value":65},"Not a Typical Conference",{"type":47,"children":67},[68],{"type":44,"value":69},"Camp New Engen is designed to feel more like a retreat than a traditional industry event. Throughout the day we’ll mix main-stage discussions, fireside conversations, and small-group sessions with shared experiences to create space for leaders to connect and exchange ideas.",{"item":71,"type":61},"bst4kDzuTlOUe11V4AmVMA",{"type":40,"level":41,"children":73},[74],{"type":44,"value":75},"What We’ll Talk About",{"type":47,"children":77},[78],{"type":44,"value":79},"The conversations will focus on the structural forces reshaping modern marketing. Things like:",{"type":81,"style":82,"children":83},"list","bulleted",[84,91,97,103,109],{"type":85,"children":86},"listItem",[87],{"type":47,"children":88},[89],{"type":44,"value":90},"How brands are actually using AI across creative, media, and measurement",{"type":85,"children":92},[93],{"type":47,"children":94},[95],{"type":44,"value":96},"Why creative velocity is becoming the limiting factor in growth",{"type":85,"children":98},[99],{"type":47,"children":100},[101],{"type":44,"value":102},"How CMOs are navigating incrementality, attribution, and imperfect signals",{"type":85,"children":104},[105],{"type":47,"children":106},[107],{"type":44,"value":108},"What a modern creator ecosystem really looks like inside the media mix",{"type":85,"children":110},[111],{"type":47,"children":112},[113],{"type":44,"value":114},"How discovery is changing as search, platforms, and AI evolve",{"type":47,"children":116},[117,119,123,125,128,129,132,133,136,137,140,141,144,145,148,149,152,153,156,157,160,161,164,165,168],{"type":44,"value":118},"We’ll hear directly from brands, platform partners, and operators building the systems behind some of today’s fastest-growing companies, including leaders from: ",{"type":44,"marks":120,"value":122},[121],"strong","Google",{"type":44,"value":124},",",{"type":44,"marks":126,"value":127},[121]," Meta",{"type":44,"value":124},{"type":44,"marks":130,"value":131},[121]," Microsoft",{"type":44,"value":124},{"type":44,"marks":134,"value":135},[121]," Snap Inc.",{"type":44,"value":124},{"type":44,"marks":138,"value":139},[121]," AppLovin",{"type":44,"value":124},{"type":44,"marks":142,"value":143},[121]," Unwell Media",{"type":44,"value":124},{"type":44,"marks":146,"value":147},[121]," Grüns",{"type":44,"value":124},{"type":44,"marks":150,"value":151},[121]," Checkers & Rally's",{"type":44,"value":124},{"type":44,"marks":154,"value":155},[121]," Dose",{"type":44,"value":124},{"type":44,"marks":158,"value":159},[121]," Graphite",{"type":44,"value":124},{"type":44,"marks":162,"value":163},[121]," ZeroClick",{"type":44,"value":124},{"type":44,"marks":166,"value":167},[121]," Upfront Ventures",{"type":44,"value":169},", & more.",{"type":40,"level":41,"children":171},[172],{"type":44,"value":173},"Who Will Be There",{"type":47,"children":175},[176],{"type":44,"value":177},"Camp New Engen will bring together 100+ marketing and growth leaders, executives, and founders of high-growth consumer brands. The room will be intentionally curated to create the kind of environment where meaningful conversations can actually happen.",{"type":47,"children":179},[180,182,184,185,187,188,190,191,194,195,197,198,201,202,205,206,209,210,213,214,217,218,221,222,225],{"type":44,"value":181},"Camp New Engen is supported by sponsors including ",{"type":44,"marks":183,"value":122},[121],{"type":44,"value":124},{"type":44,"marks":186,"value":135},[121],{"type":44,"value":124},{"type":44,"marks":189,"value":131},[121],{"type":44,"value":124},{"type":44,"marks":192,"value":193},[121]," The Trade Desk",{"type":44,"value":124},{"type":44,"marks":196,"value":139},[121],{"type":44,"value":124},{"type":44,"marks":199,"value":200},[121]," Haus",{"type":44,"value":124},{"type":44,"marks":203,"value":204},[121]," Tracksuit",{"type":44,"value":124},{"type":44,"marks":207,"value":208},[121]," Reddit",{"type":44,"value":124},{"type":44,"marks":211,"value":212},[121]," Criteo",{"type":44,"value":124},{"type":44,"marks":215,"value":216},[121]," Impact",{"type":44,"value":124},{"type":44,"marks":219,"value":220},[121]," Growth Assistant",{"type":44,"value":124},{"type":44,"marks":223,"value":224},[121]," and Fospha",{"type":44,"value":226},".",{"type":40,"level":41,"children":228},[229],{"type":44,"value":230},"Join Us at Camp New Engen",{"type":47,"children":232},[233],{"type":44,"value":234},"Camp New Engen is invite-only, but we’re opening a small number of spots for leaders who want to be part of the conversation. If you’re interested in joining us in Malibu, we’d love to hear from you!",{"type":40,"level":41,"children":236},[237],{"type":44,"value":238},"Related Coverage",{"type":47,"children":240},[241],{"type":44,"value":242},"Check out the latest buzz on Camp New Engen:",{"type":81,"style":82,"children":244},[245,262],{"type":85,"children":246},[247],{"type":47,"children":248},[249,251,261],{"type":44,"value":250},"Globe NewsWire published this press release, ",{"url":252,"meta":253,"type":257,"children":258},"https://www.globenewswire.com/news-release/2026/04/28/3282744/0/en/new-engen-introduces-camp-new-engen-bringing-together-top-marketing-leaders-for-a-curated-summit-at-calamigos-ranch.html",[254],{"id":255,"value":256},"target","_blank","link",[259],{"type":44,"value":260},"New Engen Introduces “Camp New Engen,” Bringing Together Top Marketing Leaders for a Curated Summit at Calamigos Ranch",{"type":44,"value":226},{"type":85,"children":263},[264],{"type":47,"children":265},[266,268,275],{"type":44,"value":267},"We teamed up with Stuffers to custom plush for Camp New Engen, and the result is undeniably cute. Read Forbes' article, ",{"url":269,"meta":270,"type":257,"children":272},"https://www.forbes.com/sites/annatong/2026/04/26/for-this-family-ai-is-the-new-lemonade-stand/",[271],{"id":255,"value":256},[273],{"type":44,"value":274},"For This Family, AI Is The New Lemonade Stand",{"type":44,"value":276},", to learn more about Stuffers and get a sneak peak of our one-of-a-kind stuffie! ",{"item":278,"type":61},"HkcC1ixERjmfFmqVBvDwpA",{"item":280,"type":61},"OCLZsm8rR2a_rvw46pKYmQ",{"type":40,"level":41,"children":282},[283],{"type":44,"value":284},"Frequently Asked Questions",{"type":47,"children":286},[287],{"type":44,"marks":288,"value":289},[121],"Q1: What is Camp New Engen?",{"type":47,"children":291},[292],{"type":44,"value":293},"Camp New Engen is an invite-only marketing leadership summit hosted by New Engen. The one-day event brings together senior brand and marketing leaders to explore how AI, creative systems, measurement, and emerging media are reshaping modern growth strategies.",{"type":47,"children":295},[296],{"type":44,"value":297},"The summit is designed as a curated retreat-style experience where leaders can exchange ideas, learn from peers, and gain perspective on the future of marketing.",{"type":47,"children":299},[300],{"type":44,"marks":301,"value":302},[121],"Q2: When and where is Camp New Engen?",{"type":47,"children":304},[305,307,310,312,315],{"type":44,"value":306},"Camp New Engen will take place on ",{"type":44,"marks":308,"value":309},[121],"May 12, 2026",{"type":44,"value":311},", at ",{"type":44,"marks":313,"value":314},[121],"Calamigos Ranch in Malibu, California",{"type":44,"value":316},". The setting is designed to create space for thoughtful conversations, peer connection, and forward-looking discussions about the future of marketing.",{"type":47,"children":318},[319],{"type":44,"marks":320,"value":321},[121],"Q3: Who should attend Camp New Engen?",{"type":47,"children":323},[324,326,329],{"type":44,"value":325},"Camp New Engen is designed for ",{"type":44,"marks":327,"value":328},[121],"senior marketing and brand leaders",{"type":44,"value":330},", including:",{"type":81,"style":82,"children":332},[333,339,345],{"type":85,"children":334},[335],{"type":47,"children":336},[337],{"type":44,"value":338},"Chief Marketing Officers (CMOs)",{"type":85,"children":340},[341],{"type":47,"children":342},[343],{"type":44,"value":344},"VPs and SVPs of Marketing, Growth, Brand, Ecommerce, or Digital",{"type":85,"children":346},[347],{"type":47,"children":348},[349],{"type":44,"value":350},"Founders and CEOs of high-growth consumer brands",{"type":47,"children":352},[353],{"type":44,"value":354},"Attendees represent industries such as CPG, beauty, fashion, health and wellness, food and beverage, media, and technology.",{"type":47,"children":356},[357],{"type":44,"marks":358,"value":359},[121],"Q4: What topics will Camp New Engen cover?",{"type":47,"children":361},[362],{"type":44,"value":363},"Camp New Engen focuses on the major forces reshaping modern marketing. Topics include:",{"type":81,"style":82,"children":365},[366,375,384,393,402],{"type":85,"children":367},[368],{"type":47,"children":369},[370,372],{"type":44,"value":371},"How brands are using ",{"type":44,"marks":373,"value":374},[121],"AI across creative, media, and measurement",{"type":85,"children":376},[377],{"type":47,"children":378},[379,381],{"type":44,"value":380},"Building ",{"type":44,"marks":382,"value":383},[121],"creative systems that scale performance",{"type":85,"children":385},[386],{"type":47,"children":387},[388,390],{"type":44,"value":389},"Navigating ",{"type":44,"marks":391,"value":392},[121],"measurement, incrementality, and attribution",{"type":85,"children":394},[395],{"type":47,"children":396},[397,399],{"type":44,"value":398},"The rise of ",{"type":44,"marks":400,"value":401},[121],"creator ecosystems as performance channels",{"type":85,"children":403},[404],{"type":47,"children":405},[406,408],{"type":44,"value":407},"How ",{"type":44,"marks":409,"value":410},[121],"search, platforms, and AI are changing discovery",{"type":47,"children":412},[413],{"type":44,"value":414},"Sessions feature brand leaders, platform partners, and industry experts sharing real-world insights and strategies.",{"type":47,"children":416},[417],{"type":44,"marks":418,"value":419},[121],"Q5: Is Camp New Engen open to everyone?",{"type":47,"children":421},[422,424,427,429,432],{"type":44,"value":423},"No. Camp New Engen is ",{"type":44,"marks":425,"value":426},[121],"invite-only",{"type":44,"value":428},", and attendance is intentionally limited to maintain a curated group of senior marketing leaders. However, interested leaders can ",{"type":44,"marks":430,"value":431},[121],"apply to attend",{"type":44,"value":433},", and a limited number of additional spots may be offered based on fit and availability.",{"type":47,"children":435},[436],{"type":44,"marks":437,"value":438},[121],"Q6: How do I apply to attend Camp New Engen?",{"type":47,"children":440},[441,443,446],{"type":44,"value":442},"You can apply to attend by completing the ",{"type":44,"marks":444,"value":445},[121],"Apply to Attend",{"type":44,"value":447}," form on the Camp New Engen landing page. 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The one-day event brings together senior brand and marketing leaders to explore how AI, creative systems, measurement, and emerging media are reshaping modern growth strategies.\nThe summit is designed as a curated retreat-style experience where leaders can exchange ideas, learn from peers, and gain perspective on the future of marketing.",{"question":302,"answer":491},"Camp New Engen will take place on May 12, 2026, at Calamigos Ranch in Malibu, California. The setting is designed to create space for thoughtful conversations, peer connection, and forward-looking discussions about the future of marketing.",{"question":321,"answer":493},"Camp New Engen is designed for senior marketing and brand leaders, including:\nChief Marketing Officers (CMOs)\nVPs and SVPs of Marketing, Growth, Brand, Ecommerce, or Digital\nFounders and CEOs of high-growth consumer brands\nAttendees represent industries such as CPG, beauty, fashion, health and wellness, food and beverage, media, and technology.",{"question":359,"answer":495},"Camp New Engen focuses on the major forces reshaping modern marketing. Topics include:\nHow brands are using AI across creative, media, and measurement\nBuilding creative systems that scale performance\nNavigating measurement, incrementality, and attribution\nThe rise of creator ecosystems as performance channels\nHow search, platforms, and AI are changing discovery\nSessions feature brand leaders, platform partners, and industry experts sharing real-world insights and strategies.",{"question":419,"answer":497},"No. Camp New Engen is invite-only, and attendance is intentionally limited to maintain a curated group of senior marketing leaders. However, interested leaders can apply to attend, and a limited number of additional spots may be offered based on fit and availability.",{"question":438,"answer":499},"You can apply to attend by completing the Apply to Attend form on the Camp New Engen landing page. Because attendance is curated, applications are reviewed to ensure a balanced mix of brand leaders and industry perspectives.",{"title":501,"description":502,"image":11},"Camp New Engen: Invite-Only Marketing Leadership Summit","Camp New Engen is an invite-only summit for marketing leaders exploring AI, creative, measurement, and the future of growth. Apply to attend.",[504,537,558],{"slug":505,"title":506,"date":11,"categories":507,"thumbnail":512,"thumbnailStyle":526},"quoted-in-digiday-katie-johnson-on-the-trade-desk","Digiday: Katie Johnson on The Trade Desk",[508],{"id":509,"slug":510,"title":511},"agDKqj5wSo2wTaPYBuhzSQ","in-the-news","In The 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Marketing Trends: February 2026","2026-02-19",[542],{"id":543,"slug":544,"title":545},"EnfBBA40QlSAgNJtq952nQ","influencer-marketing-trends","Influencer Marketing Trends",{"alt":547,"title":548,"focalPoint":549,"width":14,"height":15,"thumbnail":550,"small":551,"medium":552,"responsiveImage":553},"Illustration of social media engagement with video content, chat bubbles, hearts, and likes, representing February influencer marketing trends and Valentine’s-themed creator strategy.","February Influencer Marketing Trends 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1680w","https://www.datocms-assets.com/151374/1771532791-february.jpg?auto=format&fit=max&h=2440&q=85&w=2440","data:image/jpeg;base64,/9j/4AAQSkZJRgABAQAAAQABAAD/2wCEAAoHBwgNBhEIDQgLDQ0SERgOBQ0NEBENDQ0YFxMZGCIVFhUaHysjGh0oHSEWJDUlKC0vMjIyGSI4PTcwPCsxMi8BCgsLDg0OHA0QHDscFh07Oy8vLy8vLy8vLy8vLy8vLy8vLy8vLy8vLy8vLy8vLy8vLy8vLy8vLy8vLy8vLy8vL//AABEIAA0AGAMBIgACEQEDEQH/xAAYAAACAwAAAAAAAAAAAAAAAAADBAABBv/EABsQAAIBBQAAAAAAAAAAAAAAAAADEQECEhMx/8QAFwEAAwEAAAAAAAAAAAAAAAAAAwQGAv/EABoRAAIDAQEAAAAAAAAAAAAAAAIDABIxEQT/2gAMAwEAAhEDEQA/ANy11YFt1ch9qrYFdVuXCX87FVyaWQ8hFOrBYVSrY4QRYxVsgyIez//Z","#f15933",{"slug":559,"title":560,"date":561,"categories":562,"thumbnail":11,"thumbnailStyle":568},"reuters-potential-tiktok-ban-sends-advertisers-scrambling","Reuters: Potential TikTok Ban Sends Advertisers Scrambling","2023-03-23",[563,564],{"id":509,"slug":510,"title":511},{"id":565,"slug":566,"title":567},"LbuHh1WgRAydUNn_o9U0-w","tiktok","TikTok",{"id":569,"type":528,"image":570,"photo":11,"logo":572,"bg":574},"Tr9j-HyuRMe1im7H4YgdCQ",{"thumbnail":571},"https://www.datocms-assets.com/151374/1741134307-reuters-tiktok.png?auto=format&fit=max&h=600&q=85&w=700",{"url":573},"https://www.datocms-assets.com/151374/1741892348-reuters-logo-edited.png",{"hex":575},"#FAF2E8",{"relatedText":577},"\u003Cdiv>\n\u003Cdiv>\u003Cspan> Want to learn more? \u003Ca href=\"https://reachnewengen.com/contact\">Get in touch\u003C/a> \u003C/span>\u003Ca href=\"mailto:info@newengen.com\" target=\"_blank\" rel=\"noopener\">\u003Cspan>\u003C/span>\u003C/a>\u003Cspan> or connect with us on \u003C/span>\u003Ca href=\"https://www.linkedin.com/company/newengen\" target=\"_blank\" rel=\"noopener\">\u003Cspan>LinkedIn\u003C/span>\u003C/a>\u003Cspan>.\u003C/span>\u003C/div>\n\u003C/div>",1780339429006]